I have heard that phrase thousands of times during the past two decades.
I like the word fortunate better than luck, but lets stick with luck for this post.
The good news is that being lucky is a teachable skill.
And I can teach you how to create your own luck.
Heres how to attract luck into your life with examples from a lucky guy:
Be Curious:
Ask lots of questions about how stuff works. If you wonder about how a business or someones career works ask them.
People love to talk about themselves and what they do.
I once asked a guy how his software company worked, and after an hours conversation, we became partners. This led to me having a number one book on Amazon.
You never know where luck is hiding.
Help Others:
Learn the Law of Reciprocity.
When I was in college, I couldnt get a tech job, so I volunteered to help a business owner.
He taught me a ton and set me on the path to owning 10 companies over 25 years.
Be Social:
On X, you should send DMs to people who create content you like. Tell them what you like about their content and start a conversation.
Do the same in real life. Building your network will exponentially increase your chances of being lucky.
I once met a guy at a funeral, of all places. We talked for an hour and later started a business together that generated millions of dollars in revenue.
Say Yes More:
Experiment and try new thingswork on being comfortable embarrassing yourself. Everyone sucks at the beginning!
I got asked to take over a business handling high-end watches. I knew nothing about the watch business.
I said yes, and that led to over $8M in watch sales.
Ask For Help:
When you dont know what to do, how to do it, or where to get something, find the person who can help and ask them.
Most people love to help others succeed, especially successful people!
When I wanted to start a business to pay for my kids education, I contacted @davehamilton to see if he thought a website for daily tech deals would be worth starting.
I had no idea how to start a business like this, but I knew how to find someone who did. DealsOnTheWeb ran for over a decade, kicking out cash that made my kids smart AND lucky.
Create your own Curriculum:
Read books, take classes, buy courses, hire coaches, and watch videos about new topics.
I doubt one thing will make you super successful or lucky the combination of constantly learning does it.
A million years ago, I took a course on HTML programming.
I was tired of the mystery of how to build a website and sell products online.
That simple course set me on track to understand how to incorporate technology into each of my businesses. It helped me learn programming, but I also learned about marketing, customer service, communication, and much more.
That course was full of luck.
Being "Lucky is fantastic I love it. I consider myself a magnet for luck, and I just gave you the playbook I have used to attract it.
To recap you will find yourself surrounded by luck if you:
Be Curious
Help Others
Be Social
Say Yes More
Ask For Help
Create your own Curriculum
A few years ago, we recorded an episode of Business Brain about Attracting and Amplifying Luck. Have a listen to see if I followed through with my advice.
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I hope you have a terrific weekend and that luck finds you wherever you are.
Cheers!
Shannon
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